Fat Brain Baby and Toddler Toys

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Not Your Usual Playthings...

Fat Brain baby and toddler toys break the mold. Many of their products are inspired by classic toys, but they innovate and make them into something totally new. Other products are just pure inspiration. It's hard not to love Fat Brain!

PipSquigz - 6mo & up

PipSquigz Fat Brain Baby Toy

Three suction cup toys that are simply wonderful! Each PipSquigz has a different sound and texture. The soft silicone suction cups can attach to any smooth surface so they’ll stay put on the high chair tray. They’re one of our top picks for baby!

PipSquigz Loops - 6 mo & up

PipSquigz Loops teethers from FatBrain Toys

It’s a fascinating teether! Taking the basic idea of PipSquigz, PipSquigz Loops have suction cups so they can be stuck to any smooth surface. With lots of textures and gentle rattle sounds, baby won’t be able to resist it!

Two styles, each sold separately.

Oombee Cube - 6mo & up

Oombee Cube from Fat Brain Toys

Grab, explore, sort, and discover! This 100% food-grade silicone cube is a shape sorter that’s travel ready. Each textured shape is tethered to the cube allowing little hands to explore, experiment, and match the shapes… without ever losing a piece!

Dimpl - 10mo & up
ASTRA Best Toys for Kids 2018 Winner

Dimpl Fat Brain Baby Toy

All the delight of popping bubble wrap, but safe for baby!

Silicone “bubbles” in a sturdy plastic frame POP when pushed through. They range in sizes, so each “bubble” makes a slightly different sound. The best part is that you can pop them again and again!

Pop & Slide Shelly - 10 mo & up

Pop & Slide Shelly from Fat Brain Toys

Peek-a-boo! Brightly colored tiles slip and pop into different positions on Shelly's back. The hexagonal openings are outlined in colors encouraging color matching, and mismatching!

Whirly Squigz - 10mo & up

Whirly Squigz Fat Brain Baby Toy

Did you miss the fidget spinner craze because you weren’t alive yet? Never fear! Whirly Squigz is for you! A set of three silicone spinners are also equipped with suction cups on one side so they can be attached to any smooth surface. Delightfully mesmerizing to small folks, fun for bigger ones, too!

SpinAgain - 12mo & up

SpinAgain Fat Brain Toddler Toy

This has been a Happy Up favorite for a few years now. Sure, it looks like a normal ring stacker… but it’s so much more than that! Drop the gear-shaped rings on the post, and they *spin* their way to the base. Grab the post, pick it up, and the base falls away, letting the gears spin off the end! Stack in any order you want-- biggest to smallest or vice versa. It’s a cause and effect, hand-eye coordination, and problem-solving skill builder that your little ones will want to play with again and again!

RollAgain Tower - 12mo & up

Roll Again Tower Fat Brain Toddler Toy

Drop the balls in the top and … a special trigger at the bottom allows the balls to go from level to level, all at once! Grab a ball from the bottom and drop it in the top and go again! It’s hard to explain… You better watch the video.

Roll Again Sorter - 12 mo & up

Roll Again Sorter from Fat Brain Toys

Clunk! Why did the ball fall through? Do it again and again to find out!

Toddlers love repeatable play experiences. “Do again” is a demand most parents are familiar with. This is a toy that delivers! The rails along the top gradually get wider, allowing the balls to roll and fall through, dropping into the ball into the matching cup below. And the balls all have built in rattles for an extra helping of sensory exploration!

Hiding Hedgehogs - 18mo & up

Stacking Hedgehogs from Fat Brain Toys

Stack, connect, and let your imagination roll! Burrowed within the spines of each hedgehog is another hedgehog, smaller and cuter than the last. Connect them nose to tail, big to small, and off they roll!