Location Location Location!

The Happy Up stores are a full-service specialty toy retailer. We're staffed by friendly toy experts and offer free gift wrapping, too!
Happy Up Clayton & Happy Up Edwardsville Storefronts

Masking Policy as of 05/15/21:

Masks are required if you are coming inside to shop or pickup an order.

As a toy store, we serve an age group that cannot be vaccinated against COVID-19 yet. We are committed to making sure our young customers can safely visit us.

With that in mind, our masking rule remains in place for all customers.

Thank you for your cooperation and understanding! ❤️


Appointment Shopping:

Appointments aren't needed, but we are happy to make accommodations. Give us a call to make your arrangements!

Store Hours:

Happy Up Clayton

8107 Maryland Ave.
St. Louis, MO 63105
(314) 725-2455

In-Store Shopping & Pickup Hours:

Mon: Closed
Tues - Sat: 10am - 6pm
Sun: 10am - 2pm

Happy Up Edwardsville

6654-A Edwardsville Crossing Dr.
Edwardsville, IL 62025
(618) 656-9596

In-Store Shopping & Pickup Hours:

Mon - Sat: 10am - 6pm
Sun: Closed

Past Locations

Once Upon a Toy, Lagoona Magoo at St. Louis Mills, Lagoona Magoo in Fairview Heights

Once Upon a Toy and LagoonaMagoo

These locations are now closed. Come and see us at one of our Happy Up stores!

Once Upon a Toy
Edwardsville

2460 Troy Rd.
Edwardsville, IL 62025

LagoonaMagoo
St. Louis Mills

5555 St. Louis Mills Blvd.
Hazelwood, MO 63042

LagoonaMagoo
Fairview Heights

6308 N. Illinois
Fairview Heights, IL 62208