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What toys and games have just arrived? What products are so cool we gotta talk about them? What events are happening? Stay up to date and read our blog!
Happy Up's Spring Playbook
2022 Spring Catalog Sneak Peek!
Mar 2, 2022

It's mailing out and arriving soon!

Exciting New Arrivals!
Feb 23, 2022

Unique and 100% fresh!

Eugy 3D Models now in stock at Happy Up!
Adorable & 3D… Meet Eugy!
Feb 15, 2022

DIY Cardboard Animal Models

Candylab Cars and Food Trucks Now at Happy Up!
Lookit These Sweet Wheels!
Feb 9, 2022

New Wooden Cars from CandyLab!

Love is in the air!
Little Somethings for your Valentine!
Feb 1, 2022

Find sweet ideas at Happy Up!

Sensory Toys and More!
Busy Hands, Busy Minds!
Jan 25, 2022

Early Ed Toys: New Arrivals & Restocks!

Enter to win a Jellycat Gift Basket!
Photo Contest: Jellycat in the Wild!
Jan 19, 2022

Take your best shot to win!

Break your robotic mood and go play!
2022 Resolution: Stress Less & Play More!
Jan 4, 2022

It's the cure you didn't know you needed!